The requirement for fresh, insightful content and its classification is growing at a much rapid rate each day. This need along with the overflowing of content in different modes such as the Internet, wireless, paper and mobile domains has made it mandatory for corporates to employ cutting-edge techniques of content management. Companies face a number of stumbling blocks in seeking the appropriate content in the middle of a churning ocean spread across the web. Therefore, this process of searching and discovering the right and requisite information from the innumerable available ones has emerged as one of the most difficult ones for establishments. The challenges include locating the right, important data, motivating their staff to match up to the necessary pace, a pull back on the ROI when the search for information is underway and other such hurdles.